19 Companies join forces to cooperate in the promotion of Flexographic Packaging Printing, before, during and after drupa 2008

Milan, Italy, 5th December 2007. At last Drupa show, in 2004, all major experts in printing and packaging printing could foresee that drupa 2008 would have been the show where Flexography would have been finally matching other “alternative” print processes. Today many companies, like Consumer Package Goods manufactures (CPGs), retailers, converters and printers, state that Flexo not only has already matched the alternative printing processes in quality and consistency, but in many cases it may provide more benefits than gravure and offset from both the application and economic perspectives. Actually, Flexo has been the fastest growing printing process over the last decade and still is.

A constant trend to shorter runs, ever-increasing utilization of graphics and colours, steady top quality and brand integrity, environmentally-smart solutions and, last but least, cost effectiveness, is what marks the packaging industry wants. During the last years, and today more than ever before, Flexo demonstrates to be the ideal technology to respond to those challenging needs.

The biggest benefit of Flexo is its great flexibility. It may print on virtually any substrate, being it smooth or rough, having absorbing or non-absorbing properties, using a variety of inks, water-based, solvent-based or even environmentally-smart solvent-free. Modern Flexo reveals high reliability in colour quality and consistency with short and long print runs. Flexo printing plates show very long run length capabilities (up to several million of impressions), and the innovative printing presses can print with variable repeat lengths.

For these reasons, 19 leading companies decided to join forces and form a partnership under the name “Flexo4All”. Flexo4All is the natural evolution of “Flexo the Alternative”, an agreement between independent businesses initiated by DuPont Packaging Graphics (DuPont™ Cyrel^®) over 20 years ago.

“Flexo is no longer just an alternative to other printing processes and “Flexo4All” was chosen to suggest that this printing technology is ideal for almost all substrates, all segments, all applications, all budgets and more”, commented Pier Luigi Sassanelli, Marketing Manager DuPont Packaging Graphics EMEA and strong promoter of Flexo4All.

<< Back